Vow

The definition of vow is a promise or oath.  Straight from the Webster.  When we think of vow, you might think of a marriage vow.  That’s if you’re 24 or 30ish these days.  Maybe you think of a pretty lady in a white outfit.  But when we think of the word, we should consider the word, ‘divine.’  You might also think about deity.  It can be a gift or service.

But let’s say we’re going overseas for the first time, perhaps you vow acts of worship from your family.  Maybe if your royalty.  And perhaps that is more of a pledge.  We say those things to make commitment firm and/or perpetual.  As events continue to unravel, we should start taking our actions more serious.  Also, not a bad idea if you are making someone pay, like in business.

We encourage that thought for our team, and to continually accept religious behavior around the workforce.  We want our teams to develop our goals based around a climate that is based on one’s true beliefs.  For this year, our global spirit word is ‘vow.’  Making our campaign 2026 motivated by significance, positive consequentiality, sincerity, and something that is of genuine.